Guizhou alcoholic beverage expo to hold culture and tourism festival

The 13th China (Guizhou) International Alcoholic Beverage Expo will hold a culture and tourism festival from Sept 9 to 11 in Guiyang, capital of Southwest China's Guizhou province.

The festival will include a purchaser negotiation meeting, a series of traditional Chinese cultural experience activities, a launch event for alcoholic beverage industry tourism routes, online sales, fashion shows, and art exhibitions.

The purchaser negotiation meeting will serve as a display and promotion platform for upstream alcoholic beverage companies and industry clusters.

The festival aims to create a comprehensive service platform for downstream distributors, buyers, and consumers through alcoholic beverage brand roadshows, product displays, and the introduction of investment policies. This will allow distributors to experience, select, and communicate, thereby promoting the development of the alcoholic beverage industry.

In the traditional Chinese cultural experience activities, organizers will showcase and promote the charm of Chinese alcoholic beverage culture through baijiu tasting, lectures, talks, poetry competitions, and hanfu-themed garden parties, enriching visitors' interactive experiences.

The launch event for alcoholic beverage industry tourism routes will unveil the first-ever Guizhou-themed baijiu cultural experience route.

The new routes, combining baijiu culture and tourism experiences, will showcase Guizhou's baijiu production areas, enhance the influence of Guizhou's tourism popularity, and boost local economic development.