The Shanghai branch of Qu Cha Shan, which recently opened its doors, has experienced a surge in business, with almost daily "sold out" scenarios. On average, the store sells over 2,000 cups per day and is consistently packed.
The Shanghai branch of Qu Cha Shan attracts large crowds. [Photo/WeChat account of Yunyan district]
As a local tea brand that originated in Yunyan district of Guiyang, capital of Southwest China's Guizhou province, Qu Cha Shan not only evokes nostalgic memories for old Guiyang residents but has gradually become a hallmark of tea in Guizhou.
Qu Cha Shan offers a diverse range of products and has gained popularity for its unique offerings. The Shanghai branch's exclusive product, made of watermelons, has received high praise from consumers in Shanghai.
Established in 2000 in Guiyang, Qu Cha Shan's founder opened the first milk tea shop in a small 18-square-meter store. The company recalls its first customers as two students from Guiyang No 8 High School.
Qu Cha Shan focuses on creating teas that are close to nature, healthy, and vibrant. With 46 stores to date, including locations in Shanghai, Shenzhen, Chengdu, Chongqing, and Kunming, the brand has also positioned itself in Guiyang's core commercial districts, which are hubs for cultural tourism.
The brand will continue to uphold product quality control, innovate new products, and strive to bring more quality products to regions nationwide, spotlighting Guiyang's local tea drink brands.